to survive financially in difficult times
困難な時期に経済的に生き抜く (pureshā ya zaiseiteki na konnan no naka de ikinokoru tame ni taisho suru)
"Many small businesses struggle to keep their heads above water."
"多くの小規模な企業が水面下に頭を出すために苦しんでいます。" (kare wa isogashī shīzun no aida ni **suimenka de nantoka ikinokorou to shiteimasu**)
To change direction or strategy to adapt to the market.
To falsify financial records to hide losses or theft.
to divide the work or responsibility among people
to be on time for a train or event
to be more successful or prepared than others
a person who is greatly loved or cherished
