to try to gain approval from the general public rather than experts
стараться завоевать одобрение широкой аудитории, а не экспертов (starátʹsya zaveyvatʹ odobrenie shirokoy auditorii, a ne ekspertov)
"The politician was clearly playing to the gallery with his speech."
"Политик явно пытался играть на публику со своей речью." (Politik yavno pytalsya igrat' na publikyu so svoey rech'yu)
to become friends quickly and easily
Important things take time to develop or accomplish.
people with power or influence who can help you
to fulfill your part of an agreement or duty
to change direction strategically to achieve success
to accept praise for something one did