to decline suddenly and dramatically
突然且剧烈下降 (tūrán qiě jùliè xiàjiàng)
"The company's stock took a nosedive after the scandal."
"在丑闻发生后，公司的股票猛跌。" (zài chǒuwén fāshēng hòu, gōngsī de gǔpiào **měngdiē**.)
to have a very good and friendly relationship
to think you are very good or important
to start something, especially a project or process
to create long-term trust and attachment to a brand
to be at the forefront of an action or movement
to pay a very high price for something
