to invent or imagine new creative projects
发明或构想新的创造性项目 (fāmíng huò gòuxiǎng xīn de chuàngzàoxìng xiàngmù)
"They dreamed up projects that could change the company’s image."
"他们构思了项目，这些项目可能改变公司的形象。" (Tāmen gòuxiǎngle xiàngmù, zhèxiē xiàngmù kěnéng gǎibiàn gōngsī de xíngxiàng.)
