the process customers go through from awareness to purchase
процесс, через который проходят клиенты от осознания до покупки (protsess, cherez kotoryj prokhodyat klienty ot osoznaniya do pokupki)
"We need to analyze where people drop off in the conversion funnel."
"Нам нужно проанализировать, где люди выпадают в конверсионной воронке." (Nam nuzhno proanalizirovat, gde lyudi vypadayut v **konversionnoj voronke**.)
to continue doing something despite challenges
to exaggerate praise or flattery
to follow your intuition or instincts
a significant improvement or shift
someone who exaggerates or overreacts to situations
to withdraw from an agreement or commitment