B2 noun /ˈvæljuː ˌprɒpəˈzɪʃən/
value proposition
一份说明产品或服务提供给客户的独特价值或好处的声明
Meaning
A statement that explains the unique benefits or value that a product or service offers to customers.
Example
A clear value proposition attracts more customers.
明确的价值主张吸引更多的客户。