🧠Psychographics

noun
/ˌsaɪ.kəʊˈɡræf.ɪks/

Meaning

The study and classification of people according to their attitudes, aspirations, and other psychological criteria.

Example Sentences

Psychographics reveal consumer buying motives.

Synonyms

Consumer Behavior, Lifestyle Analysis, Interests

Antonyms

Surface-level Analysis, Lack of Insights, Random Targeting

Related Vocabularies

a large, mostly herbivorous mammal that lives in and around water in Africa
A metric unit of length equal to one hundredth of a meter.
An area of damage or abnormal change in the tissue of an organism, often caused by injury or disease...
The study of the mechanical properties and behavior of fluids in motion and at rest.
a celestial object consisting of ice and dust that develops a tail when approaching the sun
A person who breaks or disregards a law, rule, or agreement.

Explore More