Marketing
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B1 noun /ˈmɑː.kɪ.tɪŋ/

Marketing

Meaning
The activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
Example
Digital marketing has transformed business strategies.
B1 noun /ˈdɛkeɪd/

decade

Meaning
A period of ten years.
Example
The country has changed a lot in the past decade.
B1 noun /rɪˈkwɛst/

request

Meaning
a formal or polite demand for something
Example
She made a request for additional time to complete the project.
B1 noun /ˈlaɪtnɪŋ/

lightning

Meaning
a flash of light in the sky caused by electricity during a storm
Example
The lightning struck a tree near our house.
B1 adjective /ˈdʒel.əs/

Jealous

Meaning
feeling envious or resentful; possessive of someone's attention or affection
Example
She felt jealous when her friend got promoted.
B1 noun /ˈmænər/

manner

Meaning
a way in which something is done or happens
Example
He spoke in a polite manner.
B1 adjective /rɪˈlækst/

relaxed

Meaning
free from tension or stress; calm and comfortable
Example
She felt relaxed after listening to soft music.
B1 verb /lend/

lend

Meaning
to give temporarily; to allow someone to use something
Example
Can you lend me your pen?
B1 noun /ˈdʒʌdʒ.mənt/

Judgement

Meaning
the ability to make considered decisions or form sensible opinions; an official decision made by a judge or court
Example
The jury's judgement was based on careful consideration of all the facts.
B1 noun /dɪˈlaɪt/

Delight

Meaning
a feeling of happiness or pleasure; something that gives great pleasure
Example
The children's laughter filled her heart with pure delight.
B1 adjective kənˈsɪs.tənt

consistent

Meaning
Acting or done in the same way over time, especially so as to be fair or accurate.
Example
Consistent performance leads to success.
B1 noun; gerund /ˈnɪtɪŋ/

knitting

Meaning
the craft or activity of making fabric by interlocking loops of yarn with needles; the act of forming something closely or firmly together
Example
She spends her evenings knitting scarves for her family.
B1 noun /ˈprəʊɡræmɪŋ/

programming

Meaning
the process of designing and writing computer programs
Example
He has been learning programming for several months now.
B1 noun /ɪkˈsep.ʃən/

Exception

Meaning
a person or thing that is excluded from a general statement or does not follow a rule
Example
Most students passed the exam, with the exception of a few who were absent.
B1 noun /ˈvɪʒ.ən/

vision

Meaning
The faculty or state of being able to see.
Example
Excessive rubbing can damage vision.
B1 noun /ruːt/

Root

Meaning
the part of a plant that grows underground; the basic cause, source, or origin of something
Example
We need to find the root of this problem to solve it permanently.
B1 noun /ˈɪnsɪdənt/

incident

Meaning
an event or occurrence, often unpleasant or unusual
Example
The police quickly responded to the incident in the park.
B1 noun ˈplænɪŋ

planning

Meaning
The process of making plans for something; the control of urban development by a local government authority.
Example
Effective planning ensures better waste management.
B1 noun /ˈsæm.pəl/

Sample

Meaning
a small part taken as an example of the whole; a specimen
Example
The doctor took a blood sample for testing.
B1 adverb /ˌhæfˈweɪ/

halfway

Meaning
at or to a point equal in distance between two points
Example
We met halfway between the two towns.
B1 verb /ˈdɪfər/

differ

Meaning
to be unlike or distinct from something else
Example
Opinions differ on this issue.
B1 noun prəˈpoʊzəl

proposal

Meaning
A plan or suggestion, especially a formal or written one, put forward for consideration or discussion by others.
Example
The proposal was not sustained.
B1 noun /ˈɡɑːr.lɪk/

Garlic

Meaning
a strong-smelling pungent-tasting bulb, used as a flavoring in cooking and in herbal medicine
Example
The recipe calls for three cloves of fresh garlic to enhance the flavor.
B1 noun /ɡæp/

gap

Meaning
An empty space or break between two objects or parts; a difference or disparity.
Example
There is a huge gap between the rich and the poor.
B1 adjective /ˈdʒɛntəl/

gentle

Meaning
Kind, mild, or tender in nature or behavior
Example
He was always gentle with children.
B1 noun /ˌprezənˈteɪʃən/

presentation

Meaning
The manner or style in which something is given, offered, or displayed.
Example
The presentation of the new product was well received.
B1 noun /ˈsɜːvənt/

servant

Meaning
a person who performs duties for others, especially in a household
Example
The servant opened the door for the guests.
B1 verb /əˈdɒpt/

adopt

Meaning
To take something as your own, such as a child, idea, or method.
Example
They decided to adopt a child from the orphanage.
B1 noun ɔːˈθɒrəti

authority

Meaning
The power or right to give orders, make decisions, and enforce obedience; a person or organization having power or control.
Example
Regional authority was emphasized.
B1 adjective /ˈkɒn.stənt/

Constant

Meaning
occurring continuously over a period of time; unchanging; steady
Example
The machine runs at a constant speed.
B1 adjective /dʌl/

Dull

Meaning
lacking interest or excitement; not bright; lacking intelligence; tedious
Example
The lecture was very dull and boring.
B1 adjective /ˌoʊvərˈweɪt/

overweight

Meaning
heavier than is considered healthy or normal
Example
The doctor advised him to lose weight as he was overweight.
B1 noun ˈsaɪləns

silence

Meaning
Complete absence of sound; quietness.
Example
Silence filled the air near the graves.
B1 noun /ˌɒp.əˈtjuː.nə.ti/

opportunity

Meaning
A favorable chance or set of circumstances that makes it possible to do something.
Example
She seized the opportunity to study abroad.
B1 adjective /ˈmɑːrvələs/

marvelous

Meaning
Causing great wonder or delight; extraordinary.
Example
She gave a marvelous performance on stage.
B1 verb /ɪnˈfɔ:m/

inform

Meaning
to tell someone about something; to give information
Example
Please inform me when you arrive at the airport.
B1 adjective /θrɪld/

thrilled

Meaning
extremely happy or excited
Example
She was thrilled with the surprise party.
B1 noun /ˈfes.tə.vəl/

Festival

Meaning
a day or period of celebration, typically for religious reasons; an organized series of concerts, films, etc.
Example
The music festival attracted thousands of visitors from around the world.
B1 noun ˈɪmpækt

impact

Meaning
A strong effect or influence; the action of one object coming forcibly into contact with another.
Example
The decision had great impact.
B1 adverb /bɪˈniːθ/

Beneath

Meaning
under; below; underneath
Example
The treasure lies beneath the old tree.
B1 noun /ˈsɛt ʌp/

set-up

Meaning
The arrangement or organization of something; a planned structure or scheme
Example
The company presented a new set-up for the office layout.
B1 noun ˌdemənˈstreɪʃənz

demonstrations

Meaning
The action or process of showing the existence or truth of something by giving proof or evidence.
Example
Demonstrations occurred on March 11.
B1 noun /ˈbriːðɪŋ/

breathing

Meaning
the process of taking air into and expelling it from the lungs.
Example
Deep breathing can help you relax.
B1 verb /əˈtɛmpt/

attempt

Meaning
to make an effort to achieve or complete something difficult
Example
He attempted to climb the mountain despite the bad weather.
B1 noun /ˈkɒnflɪkt/

conflict

Meaning
A serious disagreement or argument, often a prolonged one.
Example
The two countries are trying to resolve the conflict through negotiations.
B1 noun ˈiːˌkɒm.ɜːrs

e-commerce

Meaning
The process of buying and selling goods or services through the internet.
Example
E-commerce has revolutionized the way people shop.
B1 verb /ˈɒnər/

honour

Meaning
to show respect; to keep a promise
Example
We honour our veterans for their service.
B1 noun /ˈwaɪər/

wire

Meaning
a thin, flexible thread of metal used to conduct electricity or connect things
Example
The electrician fixed the wire to restore the power.
B1 noun /ˌʌnɪmˈplɔɪmənt/

Unemployment

Meaning
the state of being unemployed; lack of paid work
Example
The unemployment rate has increased significantly this year.
B1 adverb /ðʌs/

thus

Meaning
as a result or consequence of something previously stated
Example
He was late, thus he missed the meeting.
B1 noun /ˌsaʊθˈwɛst/

southwest

Meaning
the direction that is between south and west; a region in that direction
Example
They traveled to the southwest of the country for their vacation.
B1 noun /ˈkɒtɪdʒ/

cottage

Meaning
a small simple house, typically in the countryside
Example
They spent their vacation in a cozy cottage by the lake.
B1 verb /rɪˈdʒekt/

reject

Meaning
to refuse to accept or consider something
Example
The committee decided to reject the proposal.
B1 adjective /əˈlaɪk/

Alike

Meaning
similar in appearance or nature; in the same way
Example
The two sisters look very much alike.
B1 noun /ˈbæɹɪəz/

barriers

Meaning
Something that prevents progress or access; obstacles or hindrances.
Example
Language barriers can make communication difficult.
B1 adjective /ˌʌndərˈstændəbl/

understandable

Meaning
Able to be understood; reasonable or justifiable.
Example
Her reaction was understandable given the situation.
B1 noun /ˈbɒksər/

boxer

Meaning
a person who fights in the sport of boxing; a type of short loose-fitting underwear; a breed of medium-to-large dog
Example
The boxer trained hard every morning before the championship match.
B1 noun ˈpeɪʃəns

patience

Meaning
The capacity to accept or tolerate delay, problems, or suffering without becoming annoyed or anxious
Example
Patience is essential when chasing big goals.
B1 noun /bʊl/

bull

Meaning
a male animal of the cattle family; sometimes refers to a strong or aggressive man
Example
The bull charged across the field towards the red flag.
B1 noun /pɑːm/

Palm

Meaning
a tropical tree with fan-shaped leaves; fruit of the palm tree
Example
The palm tree produces sweet fruit that we enjoy eating.
B1 noun /ˈseɪ.ɪŋ/

Saying

Meaning
a well-known phrase that expresses something true about life; a proverb
Example
There's an old saying that practice makes perfect.
B1 verb /kruːz/

cruise

Meaning
to travel smoothly at a moderate speed, especially for pleasure
Example
They decided to cruise along the coast during their vacation.
B1 adverb /ˌæbsəˈluːtli/

Absolutely

Meaning
completely; totally; without exception
Example
I absolutely agree with your decision.
B1 adjective /ˈsɔːlti/

Salty

Meaning
having the taste of salt; containing salt; tasting of seawater
Example
The salty ocean water made her thirsty.
B1 adjective /æθˈlɛtɪk/

athletic

Meaning
physically strong, fit, and active; related to athletes or sports
Example
She has an athletic body because she exercises regularly.
B1 phrasal verb /bloʊ aʊt/

blow out

Meaning
to extinguish by blowing; to fail suddenly or burst; to expand or exceed limits dramatically
Example
She blew out the candles on her birthday cake.
B1 noun /ˈkɔːrɪdɔːr/

corridor

Meaning
a long passage in a building from which doors lead into rooms
Example
The students waited quietly in the corridor.
B1 noun/adjective /ˈɪnstənt/

instant

Meaning
A very short period of time; happening immediately.
Example
He replied in an instant without hesitation.
B1 noun /ˈtaɪ.təl/

Title

Meaning
the name of a book, movie, or other work; a word used before someone's name to show rank or status
Example
The title of the book is very interesting.
B1 noun /roʊp/

rope

Meaning
a strong, thick cord made of twisted fibers or strands
Example
The climbers used a rope to scale the mountain.
B1 adjective /ˈɡɪvən/

given

Meaning
Specified or stated; already decided or certain.
Example
It is a given fact that hard work leads to success.
B1 verb /rɪˈliːs/

release

Meaning
to set free; to allow something to escape or go away
Example
The prisoner was released after ten years.
B1 noun /ˈdaɪəɡræm/

diagram

Meaning
a simplified drawing that shows the structure, relationship, or process of something
Example
The teacher explained the system using a clear diagram.
B1 noun/verb /hɪnt/

hint

Meaning
a small piece of advice or suggestion; to suggest something indirectly
Example
She gave me a hint about the surprise party.
B1 noun /ˈbæŋkɪŋ/

banking

Meaning
the business or services provided by a bank
Example
Online banking has made financial transactions easier.
B1 adjective /ˌʌnɪkˈspektɪd/

Unexpected

Meaning
not expected or anticipated; surprising
Example
The unexpected news left everyone speechless.
B1 adjective /ˈsɒlɪd/

solid

Meaning
firm and stable in shape; not liquid or fluid
Example
The ground was solid underfoot.
B1 noun, verb /spoʊk/

spoke

Meaning
As a noun, a bar connecting the center of a wheel to its rim; as the past tense of 'speak'.
Example
The bicycle's spoke was bent after the accident.
B1 noun ˈkeɪ.bəl

cable

Meaning
A thick rope of wire or nonmetallic fiber, typically used for construction, mooring ships, or transmitting electricity or telecommunication signals.
Example
The cable connects countries across continents.
B1 verb /spred/

spread

Meaning
to extend over a larger area; to distribute; to apply
Example
The news spread quickly through the town.
B1 noun /rɪˈleɪ.ʃən/

Relation

Meaning
the way in which two or more people or things are connected; a family member
Example
They have a strong business relation that has lasted for years.
B1 verb /bɜːrst/

burst

Meaning
to break open suddenly; to be full of something
Example
The balloon bursts with a loud pop.
B1 noun /dɪˈvɪʒən/

division

Meaning
the action of separating something into parts; or a large administrative unit
Example
The company has a separate division for research and development.
B1 noun /fəˈsɪl.ɪ.ti/

facility

Meaning
A place, amenity, or piece of equipment provided for a particular purpose.
Example
The facility was well-maintained.
B1 noun /ˈvaɪ.ə.ləns/

Violence

Meaning
behavior involving physical force intended to hurt, damage, or kill; extreme force or intensity
Example
The government condemned all forms of violence against civilians.
B1 noun əˈnæl.ə.sɪs

analysis

Meaning
Detailed examination and evaluation of data or information to understand its components and relationships.
Example
Data analysis is crucial for machine learning models.
B1 adjective /ɪˈsɛnʃəl/

essential

Meaning
Absolutely necessary; extremely important.
Example
Water is essential for life.
B1 noun /rɪˈsɔːrs/

resource

Meaning
A supply of materials, money, or assets that can be used when needed.
Example
Water is a vital natural resource.
B1 noun riˈækʃən

reaction

Meaning
An action performed or a feeling experienced in response to a situation or event.
Example
The arrests triggered a reaction.
B1 noun /ʃel/

Shell

Meaning
hard outer covering of an animal; explosive projectile for a gun
Example
The artillery fired a shell at the enemy position.
B1 verb /ˈwɪsəl/

whistle

Meaning
to make a high-pitched sound by blowing air through lips or teeth
Example
He likes to whistle while working.
B1 adjective /ˈɜːrbən/

urban

Meaning
related to, characteristic of, or situated in a city or town
Example
Urban areas often have higher population density than rural areas.
B1 noun ˈvɪktəri

victory

Meaning
The act of defeating an enemy or opponent in a battle, game, or other competition.
Example
The victory of Bangladesh on December 16 is a moment of pride.
B1 adverb /ˈlaɪk.li/

Likely

Meaning
probably; having a high probability of happening or being true
Example
It will likely rain tomorrow according to the weather forecast.
B1 verb ˈtrænsfər

transfer

Meaning
To move from one place to another; to hand over.
Example
Power transfer was necessary.
B1 noun /krɒp/

crop

Meaning
plants that are grown and harvested for food or other use
Example
The farmers harvested their rice crop in autumn.
B1 noun /bʌntʃ/

Bunch

Meaning
a number of things of the same type fastened together or occurring close together
Example
She picked a bunch of flowers from the garden for her mother.
B1 adjective /ˈkeɪ.pə.bəl/

Capable

Meaning
having the ability, fitness, or quality necessary to do or achieve something; competent
Example
She is capable of handling complex problems.
B1 noun /ɪˈlɛkʃən/

election

Meaning
The process of choosing someone for public office by voting.
Example
The election will be held next month.
B1 noun ˈwɔː.mɪŋ

warming

Meaning
The process of becoming warmer; an increase in temperature.
Example
Warming is accelerating due to greenhouse gases.
B1 noun ɪmˈpruːv.mənts

improvements

Meaning
The action of making or becoming better; an instance of something becoming or being made better.
Example
Continuous improvements increase productivity.
B1 noun /nɛt/

net

Meaning
a piece of material made of threads or ropes woven together, used to catch or hold things
Example
The fisherman cast his net into the sea.
B1 adverb /ʌnˈjuːʒuəli/

unusually

Meaning
in a way that is not typical or expected; to an uncommon degree
Example
It was unusually cold for this time of year.
B1 noun /ˈtiː.pɒt/

Tea-pot

Meaning
a container with a lid, handle, and spout for brewing and serving tea
Example
She poured hot water into the tea-pot to make tea.
B1 noun /ˈfaɪn.dɪŋ/

finding

Meaning
a discovery, conclusion, or result reached after investigation
Example
The scientist published her findings in a leading journal.
B1 noun /ˈpænəl/

panel

Meaning
a group of people gathered to discuss, judge, or advise on a particular topic
Example
The panel of judges announced the winner of the competition.
B1 noun, verb /ˈɡrædʒuət/ (noun), /ˈɡrædʒueɪt/ (verb)

graduate

Meaning
As a noun: a person who has completed a course of study; As a verb: to complete a course of study successfully.
Example
She will graduate from university next year.
B1 adverb /ˈriː.zən.ə.bli/

Reasonably

Meaning
in a sensible way; fairly; to a moderate degree
Example
The hotel room was reasonably priced for the location.
B1 verb /ɪɡˈzæm.ɪn/

examine

Meaning
to look at something carefully in order to understand it
Example
The doctor will examine the patient tomorrow.
B1 noun /ˈkɜː.ri/

Curry

Meaning
a dish of meat, vegetables, etc., cooked in an Indian-style sauce with hot spices
Example
I love spicy chicken curry with rice.
B1 noun ˈmɪlɪteri

military

Meaning
The armed forces of a country.
Example
The military was called for assistance.
B1 noun /miːnz/

Means

Meaning
An action or system by which a result is achieved; financial resources
Example
They don't have the means to afford such an expensive vacation.
B1 verb /prəˈvaɪdɪd/

provided

Meaning
gave or supplied something that was needed
Example
The hotel provided free breakfast for all guests.
B1 noun /tʌn/

ton

Meaning
A unit of weight equal to 2,000 pounds (US) or 1,000 kilograms (metric); a large amount of something
Example
The truck carried a ton of apples to the market.
B1 noun /ədˈvæns/

Advance

Meaning
progress or development; movement forward; money paid before it is due
Example
Technology has made great advances in recent years.
B1 adjective, verb /əˈproʊpriət/ (adj), /əˈproʊprieɪt/ (verb)

appropriate

Meaning
suitable or proper in the circumstances (adj); to take something for one’s own use, often without permission (verb)
Example
Wearing formal clothes was appropriate for the ceremony.
B1 verb /ɪnˈkriːst/

increased

Meaning
became greater in size, amount, or degree
Example
The company's revenue increased last year.
B1 noun /ˈref.ər.əns/

Reference

Meaning
the action of mentioning or alluding to something; a source of information
Example
Please provide references to support your research claims.
B1 noun /ˈsɪt.ɪ.zənz/

citizens

Meaning
A legally recognized subject or national of a state or commonwealth.
Example
Citizens must follow pollution regulations.
B1 noun /ˌæplɪˈkeɪʃən/

application

Meaning
a formal request for something; the act of putting something into operation; or a software program
Example
She submitted her application for the scholarship.
B1 noun ˌɪndɪˈpendəns

independence

Meaning
The fact or state of being independent; freedom from outside control; not being subject to another's authority.
Example
Independence inspired the movement.